It starts as a dream, or a vision. There is a defining moment when it seems like it has come to life. Such a moment for me was a few years ago.I have always been a dog person, poodles mostly, but many many other breeds throughout my life….so far. I started grooming my own standard poodles because I am the kind of person who likes to “do things myself”. I bought the tools and taught myself. I was lucky enough to find groomers that would let me watch them, you would be amazed what you can learn just by watching someone do something.
So, fast forward to about 4 years ago when my friend Su Eld-Weaver came to visit. She was in town for a dog show, I was showing my brindle puppy Violet for the first time. Su and I were in my grooming room and she said “I brought you something you have to try, you will love it!”
It was the K9 Competition shampoo and conditioner. She brought it all the way from England to my house in St. Louis, Missouri. My life was about to change 🙂 I know that sounds a little dramatic, but when stars line up, they line up! I could tell the difference the moment I lathered it into Violet’s coat. It smells amazing, it feels amazing. Kind of like when your favorite food hits your mouth, you don’t know why it’s your favorite and there aren’t words to fully explain it to another person. I can only hope you decide to try it and see it for yourself.
I ordered my own shampoo and conditioner from K9 Competition, it took weeks to arrive, and believe me I used it sparingly! I would use it on the dogs I was getting ready to show, I felt like I had a “limited supply” and had to not waste it. I knew it was being used all over Europe and I was seeing photographs of the dogs in the ring, they were beautiful! My own dogs earned their Championship titles and one is a Grand Champion, using the K9 Competition products. I won’t lie to you, my dogs are beautiful, but judges would run their hands over my dogs and literally say “beautiful coat”, I would say “Thank you very much!” Secretly knowing I had a secret weapon, the K9 Competition.
When my original bottles ran out, I ordered more. This time I contacted a distributor in the United States, he was actually in Canada He said my order would ship in 3 weeks. Ok, I might have cried a little, but I waited. I thought to myself, there needs to be a distributor in the midwest, near me, so I wouldn’t have to wait for 3 weeks. Because you know, it’s all about me! Years earlier I had emailed the K9 Competition owner, Christer Johansson, telling him how much I loved the product. So, I emailed him again and offered to be whatever he needed to get the product to the midwest.
This is where we are now….a huge shipment of the entire line of K9 Competition products is heading to MY house! I have cleared a room, bought shelving, and am counting down the days until it arrives. Right now I think it is being placed on a ship somewhere very far away. When the product arrives here it will be available to groomers, pet stores, individuals who want the best for their dogs, and best of all I won’t have to worry about running out!
In the beginning of 1970, our family owned business started out by developing, producing and marketing a range of hygienic skin and hair care products for humans. Due to a lifetime of family loved dogs and cats, as well as those members of the family that love horses, we began experimenting with several existing pet coat care products on the European and U.S. markets. The results fell short of our expectations.
In 1993, the development of our successful and popular PCL range of products for dogs and cats brought about further development and success in 2007 launching the K9 Competition product series. K9 Competition has taken the pet world to new heights and has made the “dog show” world stand up and pay attention! Our standard of the “highest quality ingredients available” includes Aloe Vera, B5 Vitamins and Silk Protein as well as nature friendly ingredients. The end result being products optimum for everyday use as well as professional use, that we as animal owners and exhibitors of all breeds of dogs and cats, so highly demand. The fact that we are established in countries all over the world, brings us great pride and satisfaction!
Our 40 years of development and success now leads us to the path of demand for “high quality” coat care products for all breeds of horses, that being the K9 Competition Horse series. In early 2011 trial packets were distributed to horse breeders and owners in Sweden with exceptional results. However, it is the endorsement from a highly respected, successful and trusted horse trainer and breeder in Arizona that gave us the “leg up” to launch this world class product called “K9 Competition Horse”.
We are truly excited about the future.
Christer & Per-Erik Johansson